Privacy policy

1. Overview

This Privacy Policy describes how COBI TOYS LLC (“COBI,” “we,” “us,” or “our”) collects, uses, and shares information when you visit or interact with cobi.com or make a purchase through our online store.

By using our website, you agree to the practices described in this Policy.

If you have any questions, requests, or concerns, please use the Contact page available on our website.

2. Information We Collect

We collect the following categories of information:

2.1 Information You Provide

  • Name, shipping and billing address

  • Email address and phone number

  • Login details (if you create an account)

  • Payment information (processed by Shopify’s PCI-compliant providers; we do not store full card numbers)

  • Order details and purchase history

  • Customer service messages, reviews, uploaded content

2.2 Information Collected Automatically

  • IP address and approximate location

  • Device identifiers, browser type, operating system

  • Pages viewed, time spent on site, referring URLs

  • Cookies, pixels, and similar tracking technologies

  • Marketing attribution data

2.3 Information From Third Parties

We may receive information about you from:

  • Shopify

  • Advertising platforms (Meta, Google, TikTok, etc.)

  • Analytics providers

  • Payment processors

  • Shipping and logistics partners

  • Social media platforms (when you interact with us)

3. How We Use Your Information

We use personal information for the following purposes:

3.1 To operate our business

  • Processing orders and payments

  • Shipping products and providing customer support

  • Managing your account

3.2 To improve our website and services

  • Analyzing browsing behavior

  • Improving store functionality, user experience, and product offerings

  • Detecting and preventing fraud or security threats

3.3 Marketing, personalization & advertising

Where permitted by law, we use your information to:

  • Send promotional emails or messages

  • Personalize recommendations and content

  • Build custom or lookalike audiences on advertising platforms

  • Run remarketing/retargeting campaigns

  • Measure and optimize advertising performance

3.4 Business purposes

  • Internal analytics, reporting, and research

  • Developing new products and features

  • Maintaining legal and accounting records

3.5 With your consent or as otherwise allowed by law

If we request your consent for certain uses (e.g., marketing emails), you may withdraw that consent anytime.

4. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Enhance website functionality

  • Store preferences

  • Analyze usage

  • Support advertising and personalization

Because this store primarily serves the US market, we do not offer a GDPR-style cookie preference tool. You may control cookies through your browser settings.

5. How We Share Information

We share information only with trusted third parties that help us run our business, including:

5.1 Service Providers

  • Shopify (store platform & payments)

  • Payment processors (PayPal, Shop Pay, etc.)

  • Shipping carriers (UPS, USPS, DHL, etc.)

  • Email/SMS marketing tools

  • Data analytics providers

  • Cloud hosting or storage partners

5.2 Advertising & Marketing Partners

We may share hashed or pseudonymized information to:

  • Create targeted ad audiences

  • Run remarketing

  • Measure conversions

5.3 Business Transactions

In the event of a sale, merger, restructuring, or acquisition, customer information may be transferred as part of the transaction.

5.4 Legal Requirements

We may disclose information if required by law or necessary to protect our rights or customers.

6. Your Privacy Rights (U.S. States)

Residents of certain states (e.g., California, Colorado, Virginia, Connecticut) have the right to:

  • Request access to personal information

  • Request correction of inaccurate data

  • Request deletion of personal information

  • Opt out of:

    • “Selling” of personal data (as defined by state law)

    • Sharing of data for targeted advertising

    • Certain forms of profiling

We do not “sell” personal information for money, but some data sharing with advertisers may be considered a “sale” or “sharing” under state law. You may request opt-out via our Contact page.

7. Data Retention

We retain personal information for as long as reasonably necessary for:

  • Order fulfillment

  • Business operations

  • Legal, tax, accounting obligations

  • Security and fraud prevention

You may request deletion unless we are legally required to keep certain information.

8. Security

We use administrative, technical, and physical safeguards to protect your information. This includes:

  • HTTPS encryption

  • Shopify’s PCI-compliant checkout

  • Restricted access to stored data

No system is completely secure, but we take reasonable steps to protect your information.

9. Children’s Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Policy from time to time. If the changes are significant, we may provide notice on our website.

11. Contact Us

For privacy-related questions or requests, please use the Contact page on our website.
This ensures your inquiry is routed appropriately within COBI TOYS LLC.